Eminent Logic Generates Results
A Global Consumer Products Company was in a bind. Their marketing strategies were not paying off and they were losing market share and buy viagra prescription profit margins were eroding. Their products were not selling the way they thought they should and their competitors were winning opportunities from them. This was the result of the deterioration of their value proposition in the customers’ minds eye.
Eminent Logic marketing consultants worked with the company on their marketing strategies to reposition a number of key brands to a more relevant and dynamic value positioning. In addition, our consultants developed and launched a successful new product that became number 1 in the market. Market share rebounded for the company accompanied by significant margin improvement.